How do you make a website?

A website that communicates a brand. Communicates an idea. Communicates a product.

With brand that that hasn’t been discovered, an idea that is still forming and a product that can get binned and remade at any moment.

A case study of the Narafy.com website.

A blog masquerading as a case study? Or the other way around?

The startup Website.

Anyone can build a website, it’s cheap and easy. Anyone can make a website look good these days. - A slightly dumber me, 4 years ago

This portfolio, or at least this section if it, is about product evolution. This is about this website: Narafy.com and how it went from this:

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To this:

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Hopefully you think one is better than the other…

The journey of how one became the other is a long story, one that I can’t really tell entirely here. When I joined Narafy the brand consisted of, a font, a logo and 3 balls (Orbs).

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The logo had already undergone a transformation from this to this: